Before flavor, aroma or appearance, it's the idea that sells. The most successful ideas understand your business, its customers and its competition before food ever touches the heat.
At Food IQ, we excel at what it takes to create food with impact; the insight, culinary skill, experience and vision that help you connect with your audience. For food that is truly relevant. Effective. Ownable. And smart.
FIQ in Print
Earlier in the year, research giant, TECHNOMIC, released its list of Fastest Growing Chains for 2010, and it’s been a popular topic of discussion ever since. Let’s look back to help us look forward [...]
FIQ in Print
Seven out of ten top trends identified on the NRA What’s Hot 2011 Survey made clear what chefs across the country are focusing on for their 2011 menu development: local sourcing of produce, meats [...]
FIQ in Print
There was a time when the commercial channel of the foodservice industry was strictly and clearly segmented. Quick-service’s approach to patrons and menu development was very different than family-style, casual or upscale/fine-dining. But, in [...]
FIQ in Print
It used to be that if a chef wanted to open a great restaurant, the name had to start with La or Le. Not today. The restaurant landscape is changing. Is it the economy? [...]
FIQ in Print
Farmers markets around the country are back in full swing for the summer growing season. These direct-to-consumer venues represent perhaps the purest expression of a growing consumer demand — and a growing consumer desire. [...]
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