Earlier in the year, research giant, TECHNOMIC, released its list of Fastest Growing Chains for 2010, and it’s been a popular topic of discussion ever since. Let’s look back to help us look forward and spot some chains that are growing now and into 2012.
Of the chains on TECHNOMIC’s list, seven of 10 were fast-casual concepts which shouldn’t be a shock since that segment has not only survived the economic downturn, but flourished. The ability to offer consumers customizable items featuring high-quality ingredients at an affordable price is the hallmark of fast-casuals and has made us rethink the term “value”.
Among these top fast-causal chains, certain cuisine categories seem to rise to the top. Bakery-cafes once ruled this segment, but now Mexican, upscale burgers and Asian are leading the fast-casual craze. The foods featured at these restaurants are generally easy to produce with limited service, smaller and less-skilled crews. But as with all well-established brands, there are always up-and-comers vying for the spotlight. So who will take the lead in the Mexican, Asian and burger categories?
Read the full article at FastCasual.com.